I’m a strategist, leader, writer, editor and systems thinker. After spending nearly 20 years helping to build and scale fast-growing media organizations, I’ve made and led more strategic pivots than I can count.

I’ve worked across audience, editorial, product and business. I was ProPublica’s first community editor, the founding audience editor at The Marshall Project, and joined Vox.com to lead the audience team the year that it doubled in size. I was promoted six times in seven years, and ended my tenure there as the Executive Director of Strategy and Development, where I oversaw brand positioning, strategic planning, consumer revenue, analytics, and the full audience funnel.

I’ve spoken on much of the above at places like AAJA, ONA, F8 and news:rewired. I’ve taught workshops product development and audience growth and engagement at Northwestern, Columbia, NYU, USC and the City University of New York.

I have a bachelor’s in creative nonfiction from Brown, a masters in Digital Journalism and Innovation from NYU, and was a 2025 Sulzberger Fellow at Columbia. I’m also a 200-Hour YTT certified yoga teacher.

My partner and I split time between Salt Lake City and San Juan Island, where we have a tiny farm and a very sweet, stubborn dog named Ida.